Overview

CRM Executive 
Leeds – hybrid working

The CRM Executive will work within the CRM team delivering campaigns across CRM channels across a full range of products and services.

Key Accountabilities:

• Working with the CRM Manager to plan and execute email, push and SMS marketing campaigns including the set-up, scheduling, and deployment of one-time, recurring, and triggered campaigns
• Deliver flawless campaign execution by working to agreed processes and SLAs
• Ensuring marketing is delivered against agreed tone of voice and brand guidelines
• Work closely with the key teams/stakeholders to create bespoke campaigns to increase sales, drive recruitment and retention
• Work with Brand team to manage creative briefs required for CRM
• Supporting with the campaign planning process ensuring that the customer comms are clear and compelling
• Writing copy for emails, social posts and other online assets
• Work closely with the key teams/stakeholders to create bespoke campaigns to increase sales, drive recruitment and retention
• Analyse performance of email marketing campaigns to provide actionable insights and improvements for future development
• Manage reporting of regular email campaign, comparing performance against the targets, and communicating to internal stakeholders.
• Identify new target audiences for email campaigns
• Assist with day-to-day administration tasks Knowledge, skills, and experience required for role

Experience:

• Email marketing experience essential
• Self-motivated & highly organised with the ability to adapt to a changing environment and stay calm under pressure
• Experience of utilising CRM / email service platforms
• Experience working with HTML an advantage
• Aptitude for attention to detail
• Able to take direction and deliver tasks accordingly
• Effective team player with a can-do attitude
• Excellent verbal and written communication skills
• Possess strong analytical and problem-solving skills

Marketing And Media

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JV Recruitment Ltd

£18,000 – £25,000 per annum

Permanent

Executive Manager